A successful selling plan is a lot like a recipe. All the ingredients must come together, in just the right way, to make a dish successful. A little too much salt, leaving it on the boil for too long, or adding the wrong ingredients at the wrong time, will cause things to spoil.
When it comes to selling your home, having the right elements in place can make all the difference in achieving a successful sale. A strong combination of price, appearance, marketing, and timing is key to presenting your home in the best possible light and attracting the right buyers.
We’ll break down the essential steps to make sure each of these factors is aligned and working in your favour so that you can sell with confidence and maximize your results.
1
Determine your wants and needs

Key Resources:
- Seller Master Class: You can watch the online version here, and/or register to attend live here
2
Selecting an agent

Choosing the right agent isn’t always about finding the least expensive fees, it’s about finding the best value and having somebody that you really trust as the “captain” of your selling ship.
Key Resources:
3
Review why homes do and don’t sell

Key Resources:
- The ONLY Four Things That Matter When You Sell Your Home
- Things You Think Add Value To Your Home… But Really Don’t
- How to Sell Your Home for Top Dollar Fast: A book full of simple tips to make sure your home sale goes as smoothly as possible.
4
Preparing your house for sale

We also offer Smart Staging, where we bring in accessories like side tables, chairs, artwork and bedding that will give your home that extra special feeling. Even though buyers know they don’t get to keep your furniture, a home that looks great is much more likely to impress them and bring more offers.
Key Resources:
- The Seven P Protocol: How to Set Your Home Apart and Attract More Buyers
- Five Ways to Wow Buyers When You Sell Your Home
- The Secret Stash Podcast: To Stage Or Not To Stage?
- Get a Room-by-Room Review: You can download the free guide here and fill out the form below for a plan tailored to your goals:
5
Review sold prices and competition

Key Resources:
- ON the Market, IN the Market, AHEAD of the Market
- Three Types of Real Estate Markets
- The Secret Stash Podcast: Timing the Real Estate Market & The Best Time to List a Home
- Subscribe to Milton SoldWatch: View the latest report here.
- Get a Pin-Point Price Analysis: Find out how much your home is worth in today’s market by filling out the form below:
6
Marketing to buyers & agents

You can read about “The 13 Ways We Find Off-Market Opportunities for Buyers” on our blog.
7
Feedback and adjustments

8
Offers and negotiation

Key Resources:
9
Conditions and after-sale details

We know how stressful the “Big Move” can be. That’s why we’ve designed our Step-by-Step: Offer to the Finish Line guide – to help explain how to successfully complete your purchase or sale… by avoiding the stress that comes from “unknowns”.
10
Moving Day and beyond

Most agents see you and your home as a transaction, but we believe that selling a home is a special occasion that deserves the “white glove” treatment.
If you’d like to learn more about how we can help you, just fill in the form below.